We are thrilled to share our AB Agri Impact Report 2025. The report provides an overview of the trends shaping our industry and how, by working together, we can build a more resilient and sustainable future where responsible nutrition is available for all.
The report explores four themes:
Human dietary trends: the nutritional challenges that will need to be addressed in the coming years as a consequence of population change, wealth and behavioural trends and our commitment to promoting dairy and meat consumption to combat malnutrition and support healthier lifestyles.
Environment and nutrient conservation: nutrient conservation and reducing environmental impact go hand-in-hand. Our report explores how farm ecosystems and the wider agri-food supply chain work together to produce responsible nutrition.
Animal health and welfare: the reputation of our industry is underwritten by the trust that consumers place in us to care for livestock animals farmed for food production - an imperative is no less important in pet and equine care. Our core expertise in animal nutrition and farm performance informs activity across our operation, such as the standards we set ourselves for producing safe feed and new product development to support immune system defence.
Agricultural supply chain: as the world has globalised, agricultural supply chains have become increasingly complex. We explore how supply chains can adapt to address challenges and opportunities such as climate change and the drive for greater transparency.
We welcome feedback and look forward to continuing the conversation on these important topics.
Read the full report here and please contact us via LinkedIn if you’d like to discuss more.
